Gaoan's medium boards, Guangdong's rock slabs, and Fujian's paving stones (thick bricks) have become the three hot products in the ceramic industry in 2020. Although all parts of the country are still building new medium plate production lines, "Ceramic Information" recently learned that the high-security production area, which is the "frontier position" of medium plates, has released a signal of "cooling down" of medium plates, especially for 300×600mm medium plates. Board volume and price both fell, and manufacturers began to abandon production.
At the same time, the expansion and new construction of Gaoan's large board (Gaoan refers to specifications above 600×1200mm as large board) production lines are in full swing. In addition to the recent intensive commissioning of large board production lines, there are 11 large board production lines that are in full swing. Under construction.
High-security mid-board “cooling down”
300×600mm mid-plate volume and price both dropped
Zhongban originated in Fujian and flourished in Gao'an. During the 2017 "Gao'an Ceramics Purchasing Festival", medium-sized tiles emerged in the Gao'an production area. In recent years, medium-sized tiles have become the category with the largest production capacity in Gao'an after polished glazed tiles, and have become a new wall tile category that replaces porcelain tiles. According to "Ceramic Information" "2020 Ceramic Industry Long March" survey data, Gao'an production areas (including Yifeng and Shanggao) currently have 31 medium plate production lines, with a daily production capacity of 730,000 square meters; Jiangxi Province has 42 medium plate production lines , with a daily production capacity of 862,000 square meters.
In the past three years, medium-sized ceramic tiles, as an independent ceramic tile category, have quickly become popular in production areas across the country. Since last year, companies in other production areas across the country have also begun to add medium-sized ceramic tile categories. Many companies in Gao'an production areas have made a lot of market and profits by relying on medium plates.
However, as companies in other production areas across the country continue to add mid-plate series and the "crazy expansion" of mid-plate production capacity in Gao'an production areas, in the second half of this year, the heat for high-security mid-plates begins to gradually "cool down", especially for 300×600mm Sales and profits of medium-sized boards have declined to varying degrees.
It is understood that recently, two companies, Compass Ceramics and Ruifuxiang Ceramics, respectively converted one of their medium plate production lines into glazed tile production lines, mainly producing 800×800mm and 600×1200mm glazed tiles. Currently, this company The company's glazed tile production lines have successfully produced products.
In the opinion of many sales managers in the production area, the application space of 300×600mm medium plateIt is limited, and with the introduction of large boards, it will further seize the market share of medium boards. On the other hand, compared with the sales price of 400×800mm mid-plate, the profit margin of 300×600mm mid-plate is lower. It has no advantage in competing with ceramic tiles in the low-end market and faces an “embarrassing” situation. In the later period, the production capacity of 300×600mm mid-plate will also decrease.
80% of ceramic enterprises changed and expanded their production lines throughout the year
Large-scale panels and large-capacity lines are popular
2020 is a year for the expansion of enterprises in the Gao'an production area and the intensive transformation and upgrading of production lines. Enterprises such as Greely, Greschi, Roosevelt, ASUS, and Ruiyang Group have successively signed contracts to invest in expansion. As of October, Gao'an Production This year, more than 30 production lines have been newly built or renovated and put into operation in the district.
A few days ago, the three production lines of the Xinjing Ceramics Base of Jiangxi Huasuo Ceramics Group have fully produced bricks. At the same time, the single-line glazed tile production line with a daily output of 50,000 square meters has been put into operation. Two Wenzhou-based companies, namely Xinhuanbao Ceramics and Xinhuanbao Ceramics, have changed their production lines and built two new production lines.
According to "Ceramic Information", many ceramic companies in Gao'an have recently finalized plans to change their production lines at the end of the year. The porcelain tile production lines of Gome Ceramics, Huanbao Ceramics and Renpai Ceramics will be transformed into medium plate, 750× For 1500mm large boards and 600×1200mm large boards, Jingcheng Ceramics will demolish one of the antique brick lines and build new ones, increasing the production capacity to 30,000 square meters.
It is also reported that Shanggao Baoqing Ceramics has dismantled the original two Siwa production lines and plans to build a 750×1500mm large plate production line with a daily production capacity of 35,000 square meters. At the same time, the company is currently constructing and expanding a 600×1200mm large plate production line. Large board production line with specifications. The newly expanded 750×1500mm large plate production line of Shanggao Jinliyuan Ceramics is under construction.
It is understood that the above-mentioned production lines being expanded and renovated will be completed and put into production early next year or in the first half of the year.
After the epidemic this year, Gao'an production areas not only took the lead in resuming work and production among production areas in the country, but also benefited from various factors. The production and sales ratio of companies in Gao'an production areas has been the best in recent years, and most companies' inventories have been reduced. Effective release. At the same time, with the popularity of medium-sized and large-sized tiles in production areas in the past two years, while the sales and profit margins of traditional tiles and floor tiles have continued to shrink, expansion and line modification have become the main theme of enterprises in high-security production areas this year. According to preliminary statistics, in 2020, 80% of companies in Gao'an production areas expanded or transformed their production lines.
11 large board production lines are under construction
Annual production capacity will be increased by another 100 million square meters
With big slabs and rocksWith the rise of large board, the number of large board production lines in Jiangxi production areas has also increased to more than 20 in three years. Especially this year, as the sales of large panels continue to grow, many companies have expanded or renovated large panel series products with specifications such as 600×1200mm, 750×1500mm, 800×1600mm, and 900×1800mm.
According to the survey statistics of "Ceramic Information", as of now, there are 21 large plate production lines in the Pan-Gaoan production area (produced in special kilns). The product specifications are mainly 600×1200mm. Roosevelt, Sun, Ruiyang, Asus, and Jinkai Companies such as Rui and Putin have launched large-board products with larger specifications such as 750×1500mm, 800×1600mm and 900×1800mm.
On the morning of November 23, Sun Enterprise Group’s 1500×750mm green intelligent large plate production line with a daily output of 30,000 square meters held a groundbreaking ceremony at the New Ruijing Ceramics Production Base.
After two years of accumulation, the production and sales of large slabs in the Gao'an production area have grown rapidly. Recently, in addition to the three large-panel production lines under construction by three ceramic companies, Greely, Geshiqi, and Roosevelt, Sun Ceramics, Huanbao Ceramics, Debon, Renpai Ceramics, Golden Triangle Ceramics, Shanggao Baoqing, Jinliyuan, etc. Ceramics companies are building or renovating a total of 8 large-panel production lines. At the same time, the antique brick production line being renovated by Jingcheng Ceramics will mainly be 600×1200mm antique bricks. At present, Jingcheng Ceramics' existing 600:1200 large-plate antique bricks have good production and sales, and the production schedule is tight.
It is worth noting that the large-scale panel production lines planned and constructed by Gaoan Ceramics Enterprises this year are mainly large-capacity. The daily production capacity of these large-panel lines is between 25,000 and 35,000 square meters. By the beginning of next year, these large plate production lines under construction will be put into operation one after another, and the daily production capacity of large plate in the high-security production area will increase by more than 300,000 square meters (the total new annual production capacity is about 100 million square meters).
(The article is reproduced from Ceramic Information)
