Empowering the high-quality development of the ceramic industry
The high-quality development of the ceramic industry requires continuous technological innovation, artistic innovation and design innovation to promote. The more the market is in a downturn, the more "innovative" products are needed to create new economic growth points.
The ceramic industry will flourish if the ceramic supporting facilities are strong. Innovation in the ceramic industry is first of all innovation in technology, process and materials. The technological changes in the ceramic industry rely on the intensive research and innovative breakthroughs of upstream equipment and materials companies.
The 2023 Guangzhou Ceramics Industry Exhibition will gather nearly a thousand outstanding ceramic equipment and materials companies at home and abroad, focusing on high-quality raw materials, decorative materials, refractory materials, wear-resistant materials, production/processing equipment, spare parts, mold tools, design services, etc. Products, leading technologies and solutions empower the high-quality development of the ceramic industry.
Gathering the innovative power of ceramic people around the world
Exhibitors participating in previous Guangzhou Ceramics Industry Exhibitions come from more than 30 countries and regions including China, Italy, Spain, Germany, the United Kingdom, France, the United States, Japan, South Korea, and India. Domestic audiences span more than 300 cities across the country and Hong Kong, Macao and Taiwan, and foreign audiences come from more than 80 countries including India, South Korea, Malaysia, Thailand, Vietnam, Iran, Indonesia, Bangladesh, Russia, Turkey, Egypt, Morocco, Brazil, Argentina, and Mexico. .
As an important platform to promote technical exchanges and business cooperation in the domestic and foreign ceramic industries, the Guangzhou Ceramics Industry Exhibition brings together the innovative power of ceramic people from all over the world to promote industrial upgrading and high-quality development with technological innovation, and has become widely recognized and recognized by people in the global ceramic industry. A brand event with active participation.
Estimated scale of the exhibition
50+ forum meetings
800+ Chinese and foreign exhibitors
100,000+㎡ exhibition area
120,000+ professional visitors
Innovative “Exhibition +” model promotes industrial linkage
While promoting innovation in the industry, exhibition organizers will also innovate in the "Exhibition +" model, holding multiple related themed exhibitions at the same time to connect related industry chains, connect more upstream and downstream enterprises, and attract a wider audience. It will form a "one-stop" business exchange platform that not only brings together more exhibitors to compete on the same stage, but also meets the diverse needs of visitors and buyers.
The eight related theme exhibitions include:
01
China Ceramic Industry Intelligent Digital Technology and Application Exhibition
02
China Ceramic Industry Green Low Carbon Technology and Photovoltaic Power Generation Project Construction Exhibition
03
China Building Materials Industry Kiln and Thermal Technology Exhibition
04
China Daily Ceramics Technology Equipment and Raw Materials Exhibition
05
China Sanitary Ceramics Technical Equipment, Raw and Auxiliary Materials and Hardware Accessories Exhibition
06
China Ceramic Tile, Rock Slab and Stone Deep Processing Technology and Equipment Exhibition
07
China Ceramic Tile Pasting and Sewing Technology Exhibition
08
China New Wall and Roofing Materials Production Technology and Equipment Exhibition
Multi-channel all-round publicity to ensure the effectiveness of the exhibition
The organizers of the exhibition will carry out a one-year "diversified, multi-angle, multi-channel" publicity and promotion work from June 2022 to increase the exposure of the exhibition, increase the attention of the exhibition, expand the influence of the exhibition, and attract more professionals Buyers and visitors from related industries came to visit.
◆Advertise and publish information on magazines/websites/WeChat/APP/EDM of more than 100 domestic and foreign industry media
◆Place advertisements and publish information or videos on domestic social platforms such as WeChat Moments/WeChat Big Account/Douyin/Toutiao/Kuaishou/Bilibili
◆On Facebook/Linkedin/Twitter/
Publish exhibition information or videos on Instagram/Youtube and other foreign social platforms
◆Publish exhibition information on more than 500 B2B websites/industrial websites/exhibition websites/news websites at home and abroad
◆Place information flow advertising and SEO and SEM promotion on major search engines such as Baidu, Sogou, 360, Shenma, and Google
◆Regularly sends mobile phone text messages and emails to industry audiences and professional buyers, with a total volume of more than 2 million messages
◆Professional Callcenter telephone invitation, with more than 500,000 target audience data
◆Based on Tencent and Alibaba’s big data precision marketing platform, reach the target audience across the board
◆Produce various forms of promotional materials for exhibitors and increase buyer invitations through multiple channels
◆Carry out extensive publicity and invite target audiences at similar and related exhibitions
◆Go to ceramic production areas/base parks/professional markets across the country to promote and invite buyers
◆Organize visiting groups through industry associations, media organizations and professional service providers
Contact for exhibitors and visitors
Guangdong Xinzhilian Exhibition Service Co., Ltd.
Tel: 020-8327 6369/8327 6389
Email: ceramicschina@unifair.com
Website: www.ceramicschina.com.cn
