Midsummer has arrived, and 2022 has quietly passed halfway. Looking at the second quarter, Tao Yuanshuai continues to work hard, remains active in various sectors, has been blessed with multiple honors, and has gained recognition from customers and the industry. Let’s review with the editor the unmissable information about Marshal Tao in the second quarter of 2022~
1. Headquarters activities/wonderful events
01Tao Jun dialogue with Tao Yuanshuai: "New first-line" brand new track
On April 18, Tao Yuanshuai's senior leaders visited "China Ceramics Live Room" to discuss in depth the opportunities and future of brand development in the post-epidemic era. Zhongtao Jun also gained a better understanding of the true meaning behind Tao Yuanshuai's "new first-line" ceramic tile brand. .
02 Stars light up the "Man You Gravity" new product release feast
On April 23, Tao Yuanshuai's new product launch conference with the theme of "Gravity" was held grandly. The sky garden lit up by stars under the night sky presented an elegant feast for the eyes and taste buds. The launch of the new product won a lot of praise. Highly recognized by industry guests and dealer friends across the country.
03 Breaking through against the trend—Marshal Tao’s Online Investment Promotion Conference
On April 28, an online investment promotion conference with the theme of "Breakthrough" - How to make profits in stores during the epidemic was held in the exhibition hall of Tao Yuanshuai's headquarters. Potential customers from across the country were specially invited to visit the exhibition hall and shop in the "cloud" through an online live broadcast. With the support of high-quality products and multiple policies, many potential customers have a deeper understanding of the wealth and business opportunities after joining the Tao Yuanshuai brand.
04 Marshal Corps diligently practices internal skills and empowers terminal marketing
On the morning of June 2, Tao Yuanshuai's sales department held a skills improvement training session. By strengthening the brand's strategic positioning, it opened up a new track for Douyin's short video to attract customers, and empowered terminal marketing with a steady and solid attitude.
05 "Zong" shows off its skills, competing in speed and appearance
In order to celebrate the traditional festival, on the afternoon of June 2, a unique rice dumpling-making competition was held at the Tao Marshal headquarters. Everyone taught each other the secrets of making rice dumplings, and the atmosphere was lively and full of laughter, presenting a harmonious corporate atmosphere.
2. Terminal empowerment/strive to make progress
01 Marshal Tao Fuzhou Strategic Summit and New Product Launch
In order to further empower terminals and help stores develop efficiently, on May 16, the Breakthrough-Tao Yuanshuai Fuzhou Operation Center Strategic Summit and New Product Launch Conference was successfully held in Fuzhou, Fujian. Teacher Lin's in-depth sharing of store operation strategies and product value training gave participants a deeper understanding of the brand and new products, and they all said they had benefited a lot.
02 "Comic" enjoys "summer" and "Marshal's price is here" mid-year sale ended successfully!
From June 9 to June 28, Tao Yuanshuai’s mid-year sale lasted for 20 days, setting off a huge wave of rush buying in terminal stores. Under the unified deployment of the headquarters, a number of huge preferential policies were exported to empower terminals in an all-round way. , sales performance of stores in various regions achieved growth against the trend.
3. Multiple commendations/honors
▲Influential Brand of the Year
▲BRIC Product Award of the Year/New First-tier Brand of the Year
▲Recommended ceramic brands for home decoration
The first half of 2022 has ended, and we have received a lot of honors and recognition. This is the result of the unity and hard work of all the Tao Marshal staff. In the second half of the year, we will continue to work hard to achieve the full-year goals with a vigorous attitude and more energy!
